Discussion: What would you do?

You are photographing a wedding in one of the most beautiful churches in the city. You're down by the altar waiting for your bride to make her entrance. When the bride starts to walk down the aisle, you notice many people along the edges of the aisle suddenly grab their I-Pads and I-phones to video her coming down the aisle. You know in your heart these people will mess up such a beautiful moment if they are in the picture with the bride!    So what would you do?